Edmonton

Home Sellers Guide

Step 1.

Chose the Right Agent for the Job

Most sellers use a real estate agent, and while you don't have to, there are many good reasons why you should. An agent takes away the burden of dealing with all the details that go into selling, and works to get your home SOLD for the best price in the fastest time.

Step 2.

Get Down to the Details

First impressions are important, and putting your home's best foot forward from the start is crucial. We can provide you with expert advice on recommended repairs, and connect you to contractors who can make those repairs. Additionally, there are many simple steps you can take to allow your home to show well while minimizing capital investments that may not be recovered in the sale. In other words, creating the best outcome with the least financial effort on your part.

Step 3.

Price it Right to Profit More

Setting the right price for your home can be challenging. Too low, and you leave money on the table. Too high, and you scare away buyers. Our job is to assess not only the local market conditions, but also the intangibles that add to your home's overall value.

Step 4.

Prepare to Amaze

Potential buyers can't necessarily visualize the potential of a home. They need to see it. Luckily, there are several quick steps that can dramatically improve how buyers see your home. These include cleaning, decluttering, making minor repairs and staging. Think of it this way: everything you do now puts money in your pocket later.

Step 5.

Maximize Exposure to Buyers

Marketing your home to the widest audience possible takes more than just a sign in the front lawn. Professional Photography, Print & Social Media Marketing and Targeted Emails & Texts are all ways in which we'll ensure your home is seen by as many potential buyers as possible.

Step 6.

Negotiate Like a Master

Negotiating truly begins before the first offer arrives. By effectively marketing your home and communicating its value, we can prime buyers to write favourable offers. Offers will include the offer price, desired inclusions/exclusions, amount of buyer's deposit, requested possession dates, conditions and the date the offer expires. Sounds like a lot? We're experts at negotiations!

Step 7.

Close the Deal

On closing day, legal ownership of the home is transferred to the buyer. Funds will be used to pay off your mortgage (if applicable), agent commissions and other closing costs. The remaining proceeds will be transferred to you in the form of a bank check or wired to your account upon successful closing. Rest assured that we will have prepared everything for a seamless transaction!

Marketing Matters

Professional videography is a must when marketing your home.

603 Birchland Road

Rutherford Road

Ready to get started?

For most of us, our home is our biggest investment. When it's time to sell, get the value you deserve with the help of a professional real estate agent. If you'd like to discuss your next home sale today, please contact me anytime.